I can buy that. I've been using the term "permanent PEM" but I can see rolling PEM meaning something similar, as in "rolling sum". In general though, I think the terminology is important. I understand human language is context-sensitive, but it's difficult to come to common understanding, in science in particular, if we mean different things with same words.
I suspected it was based on 'rolling wave'. I've tried googling but there is so much on it being a type of agile planning that I've no chance
My suspicion is based on a faint memory that with waves then a 'faster' wave moves through and collects other waves and gets bigger/faster and so on - so the picture in my mind is of if PEM is Mon-Wed but I am exerting on Monday then I'm adding an eg Tues-Thurs PEM-wave on top of that and so on. By the time you (as in Kitty's analogy of working full time) end up flat on your back at the weekend then the cumulative PEM might need 3 weeks to recover (say 3 days acute) and you get 2 days absolute rest, just enough to be able to force yourself half-recovered into the cycle again.
But for someone new who doesn't know what it is then ... it just feels like you are really ill - and the rolling PEM problem with eg questionnaires (without giving people tests, like having a week off work, see if total rest means you spot patterns afterwards) is of course anyone ill feels relieved when they finally rest but still ill and blinking awful when they are giving a presentation with flu.
But yes it would be helpful if things that people just think they 'get' (it's only when you mention it that I even think that isn't one of those that describes it well) test it, and plus we have the international and other elements too.