https://www.theguardian.com/science/2023/sep/07/nucalm-anti-anxiety-calming-discs
Torn between posting here or in the humour/entertainment thread. Enjoy.
They should have asked someone else at King's
Torn between posting here or in the humour/entertainment thread. Enjoy.
The brand’s website is filled with so much jargon that it should be studied in every marketing class: allegedly, NuCalm’s “neuroacoustic technology” harnesses oscillations, frequencies and vibrations to change a person’s brain waves.
Guy Leschziner, professor of neurology and sleep medicine at King’s College London, told the Telegraph that the brand’s promised results “stretch the realms of credibility”.
They should have asked someone else at King's
