If it isn't academic fraud, it should be. They have deliberately changed, inflated, and spun outcomes to make a null result look like a positive result. They have repeatedly advertised PACE as having a positive outcome to encourage the use of therapies that their data actually showed to be ineffective. This has a financial impact upon the NHS, it has a negative impact on patients, and it was done to boost their own reputations and funding. Unfortunately this sort of behavior seems to widely tolerated in academia. Research isn't about patients or science - it's about the researchers, their careers, and the reputations of their institutions. Patients aren't the customer - we're the product which is being sold.